Google and the Dubai Chamber have jointly launched “Business Online Presence”, a comprehensive digital solution designed to help businesses in the UAE manage their online business, maximize visibility and attract new customers.
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The new solution was launched during a webinar hosted by the Dubai Chamber of Commerce in partnership with Google. Members of the business community in Dubai, including representatives of business groups and company councils, took part in the virtual event.
Members of the Dubai Chamber can now access the ‘Business Online Presence’ dashboard to set up and verify their business profile in one or more locations on Google Search and Maps. These online profiles contain important company information, such as opening hours, contact details, address, and photos. Companies can also release discounts and promotional packs for special seasons in time.
This tool can generate a tailor-made total score for the online preparation and reputation management of any company. Members of the Dubai Chamber of Commerce, whether they are small and medium-sized businesses, can use dashboards to standardize brand experiences and interact with customers through online reviews, gain timely insights into their store visits and identify operational challenges faster. Through this program, registered companies can also access the “Maharat Min Google” training program to learn the digital skills needed for online development.
Hamad Buamim, President and CEO of the Dubai Chamber of Commerce, described the dashboard as a versatile and reliable tool that helps SMEs seamlessly manage their online image, reputation, and operations from a single platform. “The platform is designed around the needs of local businesses and can help them easily reach new customer categories that are actively looking for specific services and products.”
Buamim added that the initiative supports the Chamber of Commerce’s ongoing efforts to accelerate the digital transformation of Dubai’s business, expand the emirate’s digital economy and improve economic competitiveness on a global scale.
Lino Cattaruzzi, Google’s MD for the Mena region, said: “The pandemic has indeed exposed the key role that digital tools can play in the ability of companies to survive challenging times – especially the impact on certain sectors such as For this reason, we are very pleased to continue working with the Dubai Chamber of Commerce, which started in 2018, to provide practical solutions to help small and medium-sized SMEs across the country expand their online business and learn digital skills to successfully expand their business and reach more customers.”
This plan is the result of a long-standing partnership between the product of Chamber and Google, which has benefited more than 100,000 companies in the UAE and helped them improve their digital operations. This partnership also belongs to “Growing with Google”, the company aims to accelerate the economic recovery of the Middle East and North Africa through tools, programs, and grants. Together with Google, the Chamber of Commerce wants to continue working with small and medium-sized businesses in the UAE, with a focus on retail and tourism.
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